iGB Affiliate London 2022: Global Gathering of Industry Experts
The iGB Affiliate London 2022 gathering is shaping up to be the most global edition yet, with participants from 76 nations. This makes it the most diverse and worldwide assembly of industry experts ever.
Naomi Barton, Portfolio Director at Clarion Gaming, who manages the iGB brand, stated that the attendees represent a broad range of geographic markets and gaming sectors. She emphasized that the event organizers aim to attract top-level industry professionals from across the globe who are interested in various sectors.
Barton highlighted the success of previous gatherings, iGB Affiliate Amsterdam and iGB Live!, held in the autumn of 2021, and expressed confidence that the positive trend will continue into April when the industry reconvenes in London.
She added that the past month has seen a surge in sign-ups, indicating a positive trend.
Data from those signing up for the event, which will be held on April 13-14 alongside ICE London at London ExCeL, reveals that 73% of registered visitors are C-level decision-makers.
A significant portion, precisely seven percent, of those signed up for the iGB Affiliate London 2022 gathering are participating for the very first time.
This figure corresponds with the declaration made in January that the iGB Affiliate London 2022 event will be considerably larger, specifically 28% more expansive than its 2020 counterpart, based on registration figures at that point in time.
“The tendency of significantly increased participation compared to 2020 is very encouraging in itself,” stated Barton. “However, beyond the raw figures, it’s evident that a substantial proportion of individuals are either newcomers to the gaming sector (3.94%), or businesses that have been in operation for less than two years (11.1%), or planning to attend iGB Affiliate London for the initial time (28.7%).
“The percentage of US representation remains substantial, with nearly half (43.1%) operating across the Atlantic. In terms of industry focus, the highest proportion confirmed their desire to connect with casino games (77%), followed by sports betting (61%) and esports (23.8%).”
Click here to register for iGB Affiliate London 2022
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